KERAE HOMES
|Brand Creative Executive
Summary
Led brand awareness and content strategy initiatives for a premium real estate brand, driving significant growth in customer engagement and market positioning.
Highlights
Developed and executed content-led brand awareness strategies that drove a 40% increase in profile visits and measurably improved customer inquiry volume.
Produced high-converting video assets deployed across paid ad campaigns, contributing to a 30% uplift in follower growth and strengthening top-of-funnel acquisition.
Led strategic creative direction, aligning social media efforts with platform trends to expand brand reach and enhance campaign performance.
Optimized content based on consumer behavior patterns and campaign objectives, improving audience retention and ensuring brand consistency across channels.
Strengthened brand identity through storytelling-led content, positioning Kerae Homes as a premium, trust-driven real estate brand.